About Easy Marketing Training Sessions

Anyone can make a product or render a service; it can be anything from manufacturing food products to offering selected services like plastic surgery. Whatever the case, they’re all willing to offer their goods and/or services, and with some exceptions it’s all offered at a certain price. This business model has been around for centuries, even before things like minted coins and currencies were ever made, people bartered and haggled for goods and services in exchange for other goods and services. It’s a model that works and continues to work long even until the present day.

However, times do change, and while the business model is certainly not bad it could always use a little help. A wider audience, a larger market share, basically anything to maximise the number of people that want to buy the product or pay for the service. This is a challenge for anyone without any training, as you want to give a specific blend of information and get it across as quickly as possible. Not only that, but there’s an entire loop of getting interest, then attention, then securing the deal, and making customers happy about what they’ve just purchased.

Any manufacturer or service provider needs a specialist that can manage the ‘wheeling and dealing’ side of the operation, especially the dealing side as this is inevitably where most of the revenue will come from in their line of work. Charismatic individuals who can sell your products and services, and someone who can talk to, micromanage, and improve your product is all well and good, but people with that kind of talent are kind of rare. Thankfully their methodologies can be taught, and more importantly learned. Paramount Training and Development is here with its Sales Marketing Training program to assist organisations big or small by providing them with the specialists they need for the job.

Buying and selling products is a common part of everyday life; organisations big and small practice it. But no matter what the size, there is a need for someone in the organisation specialised in spreading the name of the brand, getting deals, keeping customers satisfied, and maintaining that loop in a sustainable manner. Paramount Training and Development offers the Easy Marketing Training course for any and all individuals willing and able to fulfill that role in their future businesses.

This training session can be customised and delivered anywhere in Australia including Sydney, Brisbane, Melbourne, Adelaide, Perth, Canberra, Parramatta, Geelong.

Develop strategies to attract potential customers’ interest

There are many ways to gain a person’s interest in the marketing world and it usually manifests itself in the many forms, styles, and variations of advertising. Be it from the simple but effective word of mouth, to the use of massive multi-million dollar systems that can display your organisations’ name, product, and services. There are also other maverick methods that require live demonstrations and applications that can be simple and easy to organise to extravagant shows that may as well be concerts. In Sales Marketing Training learners are taught the many different ways that they can sell their brand and their products using any and all methodologies applicable; they’re also taught to work within the limits of a budget ensuring that they use whatever is most appropriate for their future businesses.

Convert potential customers’ interest into demand for your product

Once you’ve got their attention first impressions need to be made. A sample, live demonstrations, whatever information is relevant to the potential buyer and whatever they need to ensure that you can secure an initial purchase for them. While sometimes the product can speak for itself, participants are taught how to give them a gentle nudge on to buying the product by use of persuasive language and confidence that they can gain through some of our course’s training programs. The goal is to persuade the buyer to want what’s on hand, and supply them with enough information to secure a purchase but not too much information that they become overwhelmed and otherwise end up rejecting the transaction in its entirety.

Maintain customer satisfaction

Expensive products and services (usually) by default come with some sort of deal or warranty with them, ensuring that if something should go awry or break within a limited amount of time after their purchase, the product may be replaced or repaired, or the service be done over again either for free or at a heavily reduced cost. Other times, products or services may leave the less informed either curious or confused and need assistance with the proper use of the product. On the other end, certain individuals well informed with the ins and outs of a certain product may want to shed light into its usage and even have suggestions to make the product better and overall more desirable. Part of Easy Marketing Training tackles these concerns by training our learners on how to manage not only the sale and distribution of their good or service but also how to keep customers satisfied with what they’ve purchased.
Anyone that has purchased a product of one or another brand is more than likely willing and able to purchase other products or services from the same brand as it is to be expected that other or similar products of the same brand will also possess the same quality that they’ve worked with in the past. Using the same techniques taught to them for getting their initial purchases, it is then hoped that if these customers and clients are satiated, they will further purchase and create more demand for other products within the brand thus ensuring steady source of income in the long term.

Sustain a market loop

Marketing is about getting potential buyers, getting purchases, and keeping customers and clients happy with what they’ve bought. Customers come and go on a regular basis, and everything from the environment to universal economic laws of supply and demand need to be taken into account. In Easy Marketing Training learners are taught how to keep their brand relevant and maintain a sustainable market loop, and how to be dynamic in a constantly changing field of marketing.

Customised Training Session For Teams (Included No Charge)

Like any educational curriculum, a training course for a company or employee can always be improved or modified to better suit the needs of its learners. Our team listens attentively for anything that needs to be changed for the courses to become more effective. Its not just the font, or word choice either. We can add specific images, questions and data straight into the workbook to help your team recognise objectives. Paramount has you covered. Just let us know, and we’ll modify the workbook to suit your training requirements.

In-House Customised training benefits:

  • Flexible length – You choose the length of the session
  • Highly Effective Team/Industry Specific
  • Certificate of Completion (Professional Grade)
  • Create a Team Building environment
  • Cost effective – Group rate discount
  • Printed courseware (No need to download or use an App to read)

Creating Content (Contact us for Quotation)

Paramount has a vast online library of various training courses on all sorts of topics meant to help the employee and his or her team become more effective. We can make a session to suit you. New courses are always being added by the request of clients, written up by our dedicated writing and research team. As long as clients are finding gaps in our library inventory, we are happy to patch them up by fulfilling requests for those training courses by writing them up. Our researchers and developers or designers are happy to build a workbook or manual to suit your next training event. Find out more about owning a training session designed by our team.

Instructor Led Online

Download Certificate of Completion $495 inc GST
Printed and Posted Certificate of Completion $515 inc GST

Want professional training but don’t want to leave the comfort of your own home? Well, our online assisted session could be a great alternative for you. We understand that people are busy and are often not able to make it to workshop training, this is why we let you choose the date, start time and course and we will organise a trainer to help you. Our professional trainer will guide you through the material and help with different discussions and activities to assist the learning process along. If this suits your needs, book in now!

Get Information or Quotation For Your Team

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